ALLAN RASMUSSEN
Creative Director / Designer
With a background as an optician and shop manager, our chief designer, since year 1999, Allan Rasmussen, has the best possible background for creating our new designs. To him it is a daily motivation to look back at all the faces he’s seen. He has always wanted to dress up those faces even better, and now he has the chance to do so through his designs” The fact that Allan Rasmussen is 100% self taught on the creative side is only seen as an advantage as you will need a broad variety of skills in a creative team to create a perfect synergy. In our team we have the combination between opticians, educated designers and engineers, which makes the team strong and capable”
ProDesign’s product strategy is strongly linked to our strong skills in understanding the face. Our ambition is, always to create designs which create a synergy with the face. It is important for us, that whoever wears a ProDesign style, becomes a more beautiful person wearing the new frame, not just a person with a beautiful new frame.” It is actually quite easy to design frames which are beautiful in the window at the opticians, on the shelf, and even on long distance on the street. The true challenge is to make products for the face not for the window – We make them for the face!”
MARTIN JESPERSEN
Designer
Graduated in 2003 from the
During the past five years I have had the privilege to work with some of the most established fashion brands in the field of accessories. This has given me a unique feeling for working with details, which is so important in the eyewear business today. When working, I still practice freehand drawing and model making on a regular basis, even though I now use the computer as my primary workstation. Working with 3D drawings gives me perfect conditions for fast and efficient decision making. As a designer I like my projects to be not only beautiful to look at, but also innovative in terms of function and materials. Nothing gives me a bigger kick, than solving a complex problem with the simplest of solutions.
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ODIN CAPELLO
Designer
Odin is a designer with a fine arts and industrial design background. As long as he can remember, he has been drawing and doodling things from his imagination like superheroes and birds of prey and upon entering college channeled his creativity into a fine arts program with a focus on printmaking and activist media.
After an inspiring visit to the Cooper Hewitt Design Museum in New York City, Odin rediscovered the field of industrial design and was compelled to go back to school. Odin recieved a masters degree in industrial design in 2004 and soon found himself in the world of eyewear design. In addition to industrial design Odin dabbles in the pastime of psychogeography (look it up!) and designs public art projects for events such as Conflux in New York City.
GAIL SPENCE
External Designer
The American born jeweller and designer Gail Spence, now living in Denmark has a great love for tradition and skill in metalwork. She uses that training in her direct approach to designing eyewear,
“I make my own prototypes. I like to create a challenge for myself, finding new ways of putting materials together, making a hinge or mounting lenses. And I love working in aluminum. There is something magical about it, once anodised and colored the contrasting pieces come alive with translucent colors. This process also seals and hardens the surface making the frames more durable”.
Her first eyewear design was the characteristic “No. One” reading glass frame which was brought to market by ProDesign in the late 1980’s. An updated and technically improved version of the very popular aluminum frame is being reintroduced.
Gail Spence’s design also includes the full-frame collection featuring interchangeable temples that can easily be switched by the wearer with a simple “click-on/click-off” system created by Spence.
